Rudy Rucker posts new novel online for free

I applaud Rucker's decision to offer his latest novel Postsingular both for free online, under the Creative Commons License, and in print from Tor. I have become a big believer in offering books this way. Very few people will read the entire book electronically with a vast majority of readers deciding to purchase the hard copy. The theory being that people are more likely to buy something they already like.